eCommerce Best Practices

Conversion Rate Optimization

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Conversion Rate Metrics

What are conversion rate metrics? Three common metrics you should follow in Google Analytics to...

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Conversion Rate Analysis

What is conversion rate analysis? When doing optimization work, Google Analytics is your best friend....

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Home Page Optimization

What is home page optimization? Optimizing your home page structure means improving and enhancing the...

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Website Accessibility

What is website accessibility? Everyone who shops online does so a little differently. We make...

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About Us Page

What is an about us page? Your ‘About Us’ page is one of the most...

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Category Page

What is a category page? Category pages provide the structure and backbone to assist the...

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Product Page

What is it? A product page serves the purpose of explaining to the customer the...

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Cart Page

What is a cart page? Cart pages are a critical aspect to your eCommerce website...

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Checkout Page

What is the checkout page? The purpose of an eCommerce site is to convert prospects...